Marketing
Resources
Web Seminars & Events (Webinars)
Web seminars have become a standard solution to leading-edge
integrated marketing programs. With proper planning and management,
these events can significantly increase sales productivity
by increasing qualified sales leads, reducing the time-to-sales
process and developing customer relationships. Web seminars
include external communications with press, customers and
partners, and also internal field sales training, channel
updates, customer service programs, and corporate news.
Broadcast live interactive events – using streaming
audio and video content – over the Internet. Packages
combine production, hosting and streaming media services,
interactive polling and chat, plus you get detailed statistics
and web reporting. The participant information can be imported
into your prospect database and used for all your future Sales
& Marketing activities.
Here are some examples of how people are using Web Events
and e-Seminars today.
|
Executive Briefing
|
Discuss key corporate initiatives, share company news,
recognize employees and stay connected to your worldwide
staff.
|
|
Product Launch
|
Brief your key press contacts, partners and staff on
new product releases.
|
|
Sales Briefing
|
Increase the frequency with which your field sales
force gets firsthand information about quarterly objectives,
company status, sales success stories and product releases.
|
|
Channel Update
|
Communicate to your distributors, OEMs and resellers
live on the Internet and gain valuable mind share.
|
|
Training
|
Keep your staff up to speed on the latest systems and
products. Build morale by connecting remote staff to
training sessions delivered from the home office.
|
|
Marketing Seminars
|
Marketing seminars are fast becoming a standard solution
to leading-edge integrated marketing programs. Keep
your customers and prospects up-to-date on your products
and services. Increase sales productivity by increasing
qualified sales leads, reducing the time-to-sales process
and developing customer relationships.
|
Leading Web Seminar Vendors
10 Tips for Running a Web Event
|
 |
